Areas of study:
-Production, -Marketing & Distribution & funding, -Technology & convergence, -Ownership, -Regulation
5 ways ownership impacts mom film production:
-big companies have more funding
-have bigger audience
-brand loyalty
-different target audience
-can get better actors, ability to attract stars
-more synergy
- better CGI
2016 & 2017 Disney was the number 1 distributor
Jon Favreau produced and directed this film
the budget was £177 million
Synergy- Soundtrack, theme park
2016
-Studio based
-ray tracing
-motion resolution/ capture
-best of action/ animation
-live action/ animation
1967
-technicolor
-synergy
-cel animation
-xeroxing
-storyboards
-soundtrack
-multi-plane to create a 3D effect
-soundtrack
How to films companies market films:
-adverts, sponsor, social media, posters, trailers, interviews
Trailer comparison
1967- 3:41 minutes
-Focus on technology
-More comedic representation
-Disney ownership and distribution
-Narrative voice over
2016- 2:15 minutes
-More dramatic, music sets the tone
-Disney identity
-No sense of character
-High production value
-Star marketing ( actor names)
-Commercial success
-Genre safe
1967 Poster
-all characters are happy
-Disney
-Bright colors
-Non professional
-explains story
2016 Poster
-No story
-High value
-Better quality
Media Convergence- where films like jungle book an be marketed on a number of digital things
Subscribe to:
Post Comments (Atom)
-
Opening Scene in this opening scene we can tell a lot about the film, it opens with a scene in a street in a rough area with four youn...
-
This magazine has been targeted toward young girls. They have used Ariana Grande as the focal point on the front cover to attract customer... -
Script: last 10 seconds of Sam Fender (That sound) Sting sound Grace: ' that sound' by Sam Fender, a great up and coming art...
No comments:
Post a Comment